Forget TV and Film Equipment Hire – Lease it for Less!

10th February 2025
black magic studio camera for £22.50 per week

Having access to the latest and most reliable equipment is essential for TV and film production companies. Traditionally, many companies opt to hire their equipment on a short-term basis, as this has been common practice within the industry for years.

However, leasing IT equipment, such as cinema cameras, laptops, desktops, and tablets, is an option that many might not have considered. Leasing offers a range of advantages over film equipment hire that can significantly enhance your production capabilities and streamline your operations.

At HardSoft, we believe that leasing is the smarter choice, and here’s why.

1. Affordability

How much does it cost to rent film equipment?

Hiring a Blackmagic Pocket Cinema Camera 6K Pro can cost as much as £531.000 (excluding VAT) per month. If your production company works on multiple productions per year or longer-term projects, these costs can quickly add up.

Not only that, but companies will often need to source their own third-party insurance for hired equipment, which can cost up to £10 per week for the duration of production.

How much does it cost to lease film equipment?

In contrast, you can lease a Blackmagic Pocket Cinema Camera 6K Pro from HardSoft for just £22.50 per week (excluding VAT), with support included in the price. This support includes a 3-year hardware warranty, remote support, and access to an online support portal.

Additionally, you can add HardSoft’s affordable in-house SafeGuard insurance for as little as £2.84 per week, which is a fraction of the price of third-party insurance for hired equipment.

safeguard protection from £2.84 per week

2. Streamlined Payments

Leasing equipment offers a more streamlined and efficient payment process, with no upfront costs. With one monthly payment covering software, services and devices, your purchasing and accounts teams can manage expenses more effectively.

This simplicity reduces administrative burdens and allows you to focus on what you do best – creating outstanding cinema.

3. Optional IT Asset Management

HardSoft provides optional IT asset management services, meaning we can store your equipment when it’s not in use and deploy it when needed.

This flexibility ensures that you always have the right equipment available for your projects without the hassle of managing storage and logistics.

4. Flexible Leasing Terms

Our leasing terms are designed to offer maximum flexibility. You have the option to switch or return devices at 18 months for Apple devices, and 24 months for everything else.

Additionally, you can cancel your agreement at 12 months for Apple devices and 24 months for other equipment.

At the end of your lease term, you also have the option to own the equipment for as little as £1.

5. Inclusive Support for your Film Equipment

When you lease equipment from HardSoft, you benefit from comprehensive, inclusive support. This includes a 3-year hardware warranty, a ticket-based helpdesk for remote support, 24-hour access to an online support portal, and Apple Business Manager enrolment – all included within your agreement at no extra cost.

This level of support ensures that your equipment is always in top condition, minimising downtime and disruptions to your production schedule.

Film equipment rental is the past – leasing is the future!

one monthly payment for devices, services and software

Leasing IT equipment from HardSoft offers film and TV production companies a range of benefits, including inclusive support, streamlined payments, optional IT asset management, flexible leasing terms, and affordability.

By choosing to lease rather than hire, you can ensure that your production company remains efficient, cost-effective, and well-equipped to handle any project.