Hardsoft Computers opened their first ever Apple Retail Store in Cheshire Street, London E2  (just off Brick Lane) in March. Whilst showcasing our flexible finance leases from our Shoreditch office, we can now also offer an Hardsoft are the first Apple Reseller in Shoreditch, East London.

Because of the huge success of the new Hardsoft Store, as of the 28th April 2012 Hardsoft will be open on Saturdays from 10.30am-4pm! Pop in for free Apple (the fruit, not the computer) and a friendly chat with one of our Apple Product Professional’s or Apple Certified Technical Co-ordinator’s. On display in store currently is a 15” MacBook Pro, an 11” MacBook Air, a 27” Apple Thunderbolt Display and a Mac Pro. Try before you buy – or even lease it ! All are available on a three year busioness Lease that includes 3 years warranty and support.

We have had one downfall in the great opening . This was the local council asking us politely to move our life size plastic sheep from off of the street and inside, not causing anyone any harm!

Shoreditch is a new exciting place to be after it being labelled ‘Tech City’. We are located at very much the heart of the Creative Professional industry. As we are very much ‘Apple People’ and being the ONLY Apple Authorised Reseller in the area, we have found it to be very popular. So popular, we have now located the whole of our technical team to the new store, just so we can offer a better and more efficient repair service. As well as the technical team, we now have 1 or 2 sales people down there between 9am-5.30 Monday-Friday who are there to assist you with any sales type queries. Whether you want a brand new Mac or PC or you just need a HDMI cable.

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